There are more than just a few bras types, which can make it confusing when it comes to choosing the correct type for you. Every style offers a different shape, functionality fit, fashion even fabric colour and support levels can vary. Selecting the correct bras for you can be down to what item of clothing you are wearing and what occasion is the bra for. Some manufacurers have gone as far as renaming certain styles with their own terminology, the Balconette style bra is the perfect example of this. We offer a great range of Bras including Full Cup bras, Balcony Bras, Plunge Bras, Padded Bras, Strapless bras and many more styles of bras. Depending on what you need the bra for can impact on your choice. You can choose from basic, practical support to plunging vibrant prints. Manufactures are always changing designs and styles add to this the fact that there is no standardized system for categorizing bras can make it difficult to choose.
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**PRE ORDER ARRIVES MARCH 2019** The Freya Cameo Uw Deco Moulded Plunge Bra in Black is a new collection f...
Regular Price: AU$76.00
Special Price AU$64.60
The Fantasie Sofia Underwire Padded Half Cup Bra in Black is feminine, decadent and luxurious in the look and t...
Regular Price: AU$106.00
Special Price AU$90.10
The Freya Escape Lace Underwire Plunge Balcony Bra in Ebony is a gorgoeus everday bra. The Escape Lace ...
Regular Price: AU$64.00
Special Price AU$54.40
**COMING SOON** The Elomi Morgan Underwire Banded Bra in Midnight Garden is a new colour for AW18 and it &...
Regular Price: AU$80.00
Special Price AU$68.00
The Nadine Underwire Side Support Full Cup Bra in Navy has a stunning combination of Swiss designed embroidery a...
Regular Price: AU$84.00
Special Price AU$71.40
The Wacoal Lace Affair Chemise in Rose Dust / Angel Wing has been crafted from a delicate and excite cross ...
Regular Price: AU$108.00
Special Price AU$91.80
The history of the bra can be to some extent tied to the social history of women as far as their status within a society, and particularly to the evolution of fashion as it pertains to women. Throughout history women have used various devices and garments in order to cover, modify, reveal, or restrain the look of their breasts.
For 14th century wealthy women in the West the corset, which covered a woman's torso, and had the impact of pushing a woman's breasts upward, was widely used. Alternatives to the corset were devised in the 19th century. Girdles were developed to cover the lower torso. Bra style devices were suspended from the woman's shoulders. By the early 20th century garments close to contemporary styles were developed. They were not widely distributed and sold until the 1930s.
In the 1960s there was a need for more durable bras due to the wide use of washing machines. In the 2000s bras are a billion dollar business. There is a need for minimal and more sturdy large cup sizes.