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Bras

There are more than just a few bras types, which can make it confusing when it comes to choosing the correct type for you. Every style offers a different shape, functionality fit, fashion even fabric colour and support levels can vary. Selecting the correct bras for you can be down to what item of clothing you are wearing and what occasion is the bra for. Some manufacurers have gone as far as renaming certain styles with their own terminology, the Balconette style bra is the perfect example of this. We offer a great range of Bras including Full Cup bras, Balcony Bras, Plunge Bras, Padded Bras, Strapless bras and many more styles of bras. Depending on what you need the bra for can impact on your choice. You can choose from basic, practical support to plunging vibrant prints. Manufactures are always changing designs and styles add to this the fact that there is no standardized system for categorizing bras can make it difficult to choose.

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  • The Fantasie Memoir Uw Full Cup Side Support Bra in Navy takes us back to basics with the gorgeous combination o...

    Regular Price: £40.00

    Special Price £34.00

  • The Fantasie Anoushka UW Full Cup Bra in Black is the alluring new collection. The combination of opulent Austrian de...

    Regular Price: £40.00

    Special Price £34.00

  • The Fantasie Anoushka UW Full Cup Bra in Black is the alluring new collection. The combination of opulent Austrian de...

    Regular Price: £40.00

    Special Price £34.00

  • The Freya Dynamic Soft Cup Sports Bra in White  is the perfect collection for high intensity workouts, where you...

    Regular Price: £34.00

    Special Price £28.90

  • The Freya Dynamic Soft Cup Sports Bra in Jet  is the perfect collection for high intensity workouts, where ...

    Regular Price: £34.00

    Special Price £28.90

  • Elomi Energise Underwire Sports Bra, Navy Geo

    The Elomi Energise Underwire Sports Bra in Navy Geo will allow you to work out in confidence knowing that you ar...

    £44.00
  • The Wacoal Lace Affair Underwire bra in Black / Graphite is everyday bra that is decadent and magnificent with t...

    Regular Price: £46.00

    Special Price £39.10

  • The Wacoal Lace Affair Underwire bra in White is everyday bra that is decadent and magnificent with the del...

    Regular Price: £46.00

    Special Price £39.10

  • The Wacoal Lace Affair Underwire bra in Rose Dust/Angel Wing is everyday bra that is decadent and magnifice...

    Regular Price: £46.00

    Special Price £39.10

  • The Wacoal B-Smooth Bralette in Nude is a seamless and wireless bralette. The bralette has been made from a very...

    Regular Price: £25.00

    Special Price £21.25

  • The Wacoal B-Smooth Bralette in Black is a seamless and wireless bralette. The bralette has been made from a ver...

    Regular Price: £25.00

    Special Price £21.25

  • The Wacoal Net Effects Bralette in Black is a contemporary and stunning collection in the look and the design. This&n...

    Regular Price: £28.00

    Special Price £23.80

  • The Wacoal Net Effects Bralette in Rose Dust is a contemporary and stylish collection in the look and the design. Thi...

    Regular Price: £28.00

    Special Price £23.80

  • The Wacoal Shape Air Shaping Brief in Sand,  flatters the silhouette, so that your inherent femininity and ...

    Regular Price: £40.00

    Special Price £34.00

  • Wacoal Shape Air Shaping Brief in Black,  flatters the silhouette, so that your inherent femininity and ass...

    Regular Price: £40.00

    Special Price £34.00

  • The Wacoal Shape Air Long Leg Shaper in Black has been designed to flatter your silhouette. This firm control shapew...

    Regular Price: £50.00

    Special Price £42.50

  • The Wacoal Shape Air Long Leg Shaper in Sand has been designed to flatter your silhouette. This firm control shapewea...

    Regular Price: £50.00

    Special Price £42.50

  • The Wacoal Try A Little Slenderness Bodysuit in Toast is simple and classic, this shapewear will smooth and sha...

    Regular Price: £69.00

    Special Price £58.65

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The history of the bra can be to some extent tied to the social history of women as far as their status within a society, and particularly to the evolution of fashion as it pertains to women. Throughout history women have used various devices and garments in order to cover, modify, reveal, or restrain the look of their breasts.

For 14th century wealthy women in the West the corset, which covered a woman's torso, and had the impact of pushing a woman's breasts upward, was widely used. Alternatives to the corset were devised in the 19th century. Girdles were developed to cover the lower torso. Bra style devices were suspended from the woman's shoulders. By the early 20th century garments close to contemporary styles were developed. They were not widely distributed and sold until the 1930s.

In the 1960s there was a need for more durable bras due to the wide use of washing machines. In the 2000s bras are a billion dollar business. There is a need for minimal and more sturdy large cup sizes.

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