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Bras

There are more than just a few bras types, which can make it confusing when it comes to choosing the correct type for you. Every style offers a different shape, functionality fit, fashion even fabric colour and support levels can vary. Selecting the correct bras for you can be down to what item of clothing you are wearing and what occasion is the bra for. Some manufacurers have gone as far as renaming certain styles with their own terminology, the Balconette style bra is the perfect example of this. We offer a great range of Bras including Full Cup bras, Balcony Bras, Plunge Bras, Padded Bras, Strapless bras and many more styles of bras. Depending on what you need the bra for can impact on your choice. You can choose from basic, practical support to plunging vibrant prints. Manufactures are always changing designs and styles add to this the fact that there is no standardized system for categorizing bras can make it difficult to choose.

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  • The Elomi Bijou Flirt Underwire Banded Moulded Bra in Black has been designed to be seen, with the intricate sassy cr...

    Regular Price: $98.00

    Special Price $83.30

  • The Fantasie Ella Underwire Moulded Longline Basque in Ivory is a fantastic shaping solution. The Ella is a long...

    Regular Price: $124.00

    Special Price $105.40

  • The Freya Daisy Lace Brief in Noir is feminine and intricate in the look and the design.  This detaile...

    Regular Price: $34.00

    Special Price $28.90

  • The Freya Daisy Lace Bralette in Noir is pretty with cups that are non wired and soft triangular ...

    Regular Price: $52.00

    Special Price $44.20

  • The Daisy Lace Underwire Padded Half Cup Bra in Noir  Has a black base that has been enhanced wit...

    Regular Price: $70.00

    Special Price $59.50

  • The Freya Daisy Lace Underwire Balcony Bra in Noir is a stunning new collection from Freya. The balcony bra...

    Regular Price: $68.00

    Special Price $57.80

  • The Freya Daisy Lace Underwire Balcony Bra in Noir is a stunning new collection from Freya. The balcony bra has ...

    Regular Price: $68.00

    Special Price $57.80

  • The Freya Daisy Lace Brief in Blush is feminine and intricate in the look and the design.  This detail...

    Regular Price: $34.00

    Special Price $28.90

  • The Freya Daisy Lace Bralette in Blush is gorgeous with cups that are non wired and soft triangular sh...

    Regular Price: $52.00

    Special Price $44.20

  • The Daisy Lace Underwire Padded Half Cup Bra in Blush. Has a blush base that has been enhanced with a grey ...

    Regular Price: $70.00

    Special Price $59.50

  • The Freya Daisy Lace Underwire Balcony Bra in Blush ia a stunning new collection from Freya. The balcony bra has...

    Regular Price: $68.00

    Special Price $57.80

  • The Freya Daisy Lace Underwire Balcony Bra in Blush ia a stunning new collection from Freya. The balcony bra has...

    Regular Price: $68.00

    Special Price $57.80

  • The Freya Soiree Lace Brief in Black is stunning and intricate in the look and the design.  This detai...

    Regular Price: $34.00

    Special Price $28.90

  • The Freya Soiree Lace Underwire Bralette in Black is refined and luxurious in the look and the design....

    Regular Price: $76.00

    Special Price $64.60

  • The  Freya Soiree Lace Padded Plunge Bra in Black is refined and luxurious in the look and the design...

    Regular Price: $72.00

    Special Price $61.20

  • The Freya Soiree Lace High Apex Bra in Black is refined and luxurious in the look and the design.  Indulge ...

    Regular Price: $72.00

    Special Price $61.20

  • The Freya Mode Underwire Padded Half Cup Bra in Black is contemporary and understated in the look and the d...

    Regular Price: $60.00

    Special Price $51.00

  • The Freya Mode Underwire Padded Half Cup Bra in White is contemporary and understated in the look and the d...

    Regular Price: $60.00

    Special Price $51.00

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The history of the bra can be to some extent tied to the social history of women as far as their status within a society, and particularly to the evolution of fashion as it pertains to women. Throughout history women have used various devices and garments in order to cover, modify, reveal, or restrain the look of their breasts.

For 14th century wealthy women in the West the corset, which covered a woman's torso, and had the impact of pushing a woman's breasts upward, was widely used. Alternatives to the corset were devised in the 19th century. Girdles were developed to cover the lower torso. Bra style devices were suspended from the woman's shoulders. By the early 20th century garments close to contemporary styles were developed. They were not widely distributed and sold until the 1930s.

In the 1960s there was a need for more durable bras due to the wide use of washing machines. In the 2000s bras are a billion dollar business. There is a need for minimal and more sturdy large cup sizes.

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